There’s a lot I could say on this topic, and believe me I have a lot of thoughts about it, but Los Angeles and to a greater extent, Hollywood is not the place to be anymore. You could point to countless events: people moving out in droves due to taxes, lowering quality of life, dumb politics changing the landscape of the city with homeless encampments popping up all over, criminals being given a slap on the wrist and rising costs for law abiding citizens. It’s like the people who run these places have utter contempt for the populace. New York’s not much different and worse in a lot of ways.

For the burgeoning artist who wants to work in film though, even the incentive of Hollywood being there, is no longer enough. Streaming is failing(Disney is hemorraghing money with their platform), mass layoffs occurring at many of the major studios (I think Paramount is looking to sell itself), producers focusing on identity and agenda over storytelling, and the demise of the “Hollywood” celebrity have completely changed the landscape. Things have drastically changed.

Not to mention the rise of disruptive technology like A.I. Of course there’s ChatGPT, the software that absolutely terrifies the writers in Hollywood.

But have you seen Sora?

Amazing? Scary? Yes. Inevitable? Also, yes.

Sora is so pervasive that Tyler Perry cancelled his plans to build an $800 Million dollar studio citing how powerful the software is. Although it’s still not ready for primetime, in about 3-4 years it will be. Studios will no longer need massive backlots with expensive overheads. They will no longer need to employee hundreds of production people. Of course, people will whine about the loss of jobs and how A.I. is dangerous to society, but I must stress this very real fact: You. Cannot. Stop. It.

I expect other studios to eventually downsize in relation to the new technological changes. Perry saw the writing on the wall and got out least he make a huge financial investment that completely sinks his business.

Sure, people will complain about A.I., but I see it no more “fake” than all the greenscreen Disney uses in most of its productions.

*Black Widow (2021)*. They greenscreened a bar. Yes, a bar.

The future is coming whether you embrace it or not. And A.I. technology for filmmaking and other creative endeavors will become standard practice in the years to come. I’m calling it now, Sora or whatever A.I. program takes over the film industry will be used to bring people back from the dead.

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Wait…something just came across my desk.

It looks like actor James Deen, the handsome leading man of yesteryear who died in a car crash in 1955 will be appearing in a new film. Yes, you heard that right. James Deen is set to make his return in an upcoming film.

Only a matter of time before Audrey Hepburn, Bruce Lee, and Marilyn Monroe make their returns. You just know Marilyn Monroe will be back with how much her image has saturated entertainment media over the years. Even in death, they leech off you.

I digress. Back to the topic.

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Hollywood also has had its share of scandals plaguing it which has soured its image over the years. High-profile criminal convictions, sleazy producers, shady parties with the elites doing all sorts of weirdo and illegal behavior, celebrities singing “Imagine” during Covid. It’s just a mess.

The parties aren’t as F. Scott Fitzgerald as this anymore, but the vibe is. IYKYK

And lastly, the decline of movie theaters to a younger generation of viewers. I turned 39 this year which places me 20 years ahead of many college students today. Many of my actor clients fall into this age group and I often ask them about shows they’re watching, movies they’ve seen or are excited for. Many of them barely watch tv shows and a majority of them rarely go to the movies. My age group, when we were their age?! The movies was the place to be! Now, they’d rather chill at home and watch TikTok videos. Not knocking it at all, just pointing out that the viewership has changed. They don’t care about Hollywood as much as Hollywood thinks they do. The Hollywood celebrity is far less influential to the youth than the social media celebrity. Which in turn, makes Hollywood irrelevant. It no longer has its hand on the pulse of the culture and is desperately playing catch up. Fighting with every ounce of energy left in order to hold people’s interest.

“Look at me! I’m still here! I did all the things you wanted! Love me!” Hollywood desperately screams to the youth, who stares coldly into the abyss of their iPhone 15 as some zoomer dances on TikTok.

When I go to the theater now, it’s like a ghost town. Even on supposedly busy Friday/Saturday nights. Unless it’s a really huge release(Dune 2 for example), people aren’t showing up as much anymore. It makes me sad, but that’s just time moving forward.

I feel you Harry Styles. I feel you bro.

When I was in film school pre-2010, Hollywood had this veneer of sophistication. It was the standard of quality storytelling, featuring our very best artists showing what imagination and vision could be with a big machine behind it. The sort of moving pictures we got back then inspired millions nationwide and the world over. It was the place to be and everyone was clamoring to be there. Fast forward well over a decade later and it’s becoming a desert wasteland. *watches tumbleweed roll across Sunset Boulevard*

If Ariel was performing Part of Your World, she’d rise out of the ocean and see the Los Angeles landscape be more reminscent of Fallout, not Beverly Hills 90210.

Hollywood, 2024. Still want to be here Ariel?

So what does this all mean? Does that mean one shouldn’t move to Los Angeles? Maybe, maybe not. It’s hard to say. We have to take a hard look at these things and determine if it’s still viable. I’m not moving there anytime soon, not because I prefer New York(I don’t), but I don’t want to upend my operation to go to a place where the party may already be over. Maybe in the next year things will change and I’ll reconsider.

But for now, it’s too uncertain. For me and for Hollywood.